Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
Gun accessory maker: 'Lazy' retail holds us back
01-27-2015, 01:16 PM,
#10
RE: Gun accessory maker: 'Lazy' retail holds us back
**
Posts: 616
Threads: 56
Joined: Sep 2014
Reputation: 1
#10
I have spent many years in retail and I honestly understand the upsell component of it. With this instance I understand the frustration but I believe that he is going about it the entirely wrong way. Unfortunately we are living in a world where a large majority of people do not have a lot of disposable income so a purchase like a new handgun to many is a big purchase. A big enough purchase that afterwards enough money is usually not available for a laser when standing at the counter finalizing the transaction. I see wonderful upsell items for a handgun being items like ammo, lock, case/range bag, cleaning kit, etc... all items that one even with limited funds can usually purchase on a whim even if originally didn't plan on. I think Crimson needs to take a step back and look at the shopping history of people. I think attempts need to be made a month to 3 after a firearm was purchased to reengage with the customer and now attempt to make that sale. I know for myself I am not going to hold off purchasing a handgun an extra month or so just so I can purchase the laser at the same time. I want the gun now! I also know from a salesman standpoint most a driven to make a sale. Any incentive that can be given to sales staff to push the products always help!
Reply
Find
Reply


Messages In This Thread
RE: Gun accessory maker: 'Lazy' retail holds us back - by jfergus7 - 01-27-2015, 01:16 PM

Forum Jump:


Users browsing this thread: 1 Guest(s)

Contact Us | Red Dot Arms Forum | Return to Top | | Lite (Archive) Mode | RSS Syndication